Destination

X (Twitter)

Track X Ads (Twitter Ads) conversions through Converge with user-parameter forwarding and Dynamic Product Ads support.

Ad platforms

What you get

Standard X event mapping for page views, content views, cart additions, checkout, and purchases.

Email and phone number forwarded to X for higher-quality identity matching.

Order revenue forwarded for accurate ROAS in X Ads Manager.

Configurable Content ID modes (Product ID, Variant ID, SKU) for DPA campaigns.

Reference docs for setting up X (Twitter) with Converge.

How Converge forwards conversion events to X (Twitter), including event mapping, deduplication, and configuration options.

7 pre-built source pairs ready to ship.

30-minute walkthrough tailored to your stack and channels.